• Develop and implement comprehensive sales and marketing strategies aligned with the firm's growth objectives.

• Identify and pursue new business opportunities through networking, referrals, cold outreach, and events.

• Build and maintain strong relationships with prospective and existing clients, including SMEs, corporates, NGOs, and government entities.

• Prepare and deliver compelling proposals, presentations, and pitches to potential clients.

• Coordinate and attend industry events, business forums, and professional networking functions in Nairobi and beyond.

• Track and analyse sales pipeline, conversion rates, and marketing ROI, and prepare monthly reports for management.

• Monitor competitor activity and market trends to inform strategic positioning.

Support cross-selling of the firm's full range of services including audit, tax advisory, consultancy, and bookkeeping.

QUALIFICATIONS & EXPERIENCE

• Diploma in Marketing, Commerce from a recognised institution.

• Professional marketing certification (e.g., CIM, Digital Marketing Certificate) is an added advantage.

• Minimum of 2–4 years of experience in a sales or marketing role, preferably within professional services, financial services, or B2B environments.

• Demonstrated track record of meeting or exceeding sales targets.

• Familiarity with CRM systems and lead management processes.

• Understanding of the Kenyan financial/audit SME landscape and corporate market dynamics is highly desirable.