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Cluster Director Of Sales & Marketing

Fairmont Hotels & Resorts

full time Nairobi Posted 1 day ago

Qualifications**

  • Degree in Business, Hospitality Management, or related field

  • Proficiency in Microsoft Office and relevant sales systems

  • Minimum 5–7 years’ experience in senior commercial leadership within luxury hospitality

Skills & Attributes**

  • Strong understanding of luxury leisure, MICE, corporate, and distribution ecosystems

  • Experience managing integrated commercial functions

  • Strong strategic sales and marketing leadership capability

  • Strong negotiation and executive level presentation skills

  • Strong commercial acumen and market awareness

  • Results-driven and commercially astute

  • Collaborative leadership style with strong team development skills

  • Highly results-oriented with a track record of successfully closing high-value deals and converting business opportunities

  • Strong ability to interpret data, identify trends and create forecasts

Strategic Leadership & Planning**

  • Develop and execute cluster-wide sales & marketing strategies aligned with brand standards

  • Contribute to annual budgets and commercial plans in collaboration with Revenue Director

 Sales Leadership & Performance****

  • Lead and drive sales effectiveness across both properties

  • Set and monitor sales targets, KPIs, and incentive programs

  • Ensure achievement of monthly, quarterly, and annual sales objectives

  • Conduct regular sales performance reviews and pipeline management sessions

Marketing & Brand Management****

  • Direct multi-property marketing campaigns and promotional initiatives

  • Ensure consistency in brand standards and messaging across the cluster

  • Oversee development of sales collateral, digital content, and campaigns

Public Relations & Communications****

  • Lead cluster PR strategy, including media relations, advertising, and press releases

  • Enhance brand visibility and reputation in key source markets

 Business Development & Partnerships****

  • Identify and develop new markets, segments, and revenue opportunities

  • Represent the properties at trade shows, roadshows, and industry events

 Key Account & Stakeholder Management****

  • Oversee key accounts and strategic client relationships across properties

  • Drive revenue growth, ADR optimization and market share expansion across all segments

  • Review and manage sales contracts and agreements

Team Leadership & Performance Management****

  • Lead, mentor, and develop Cluster Sales & Marketing teams

  • Conduct performance reviews, coaching sessions, and regular team meetings

  • Drive a culture of accountability, engagement, and high performance

Operations & Systems Management****

  • Ensure effective use of sales systems, tools, and reporting platforms

  • Maintain operational excellence in sales processes and procedures

  • Coordinate participation in brand and multi-property campaigns

Market Intelligence & Positioning**

  • Monitor market trends, competitor activity, and brand positioning

  • Provide insights to support commercial decision-making in collaboration with Revenue Director.