The DTEU Executive is accountable for driving Direct-To-End-User initiatives and platforms to drive consumer engagement, convenience, and incremental commercial growth.**

The role translates strategy into action by delivering seamless execution of DTEU propositions, ensuring operational excellence across ordering, fulfillment, and delivery, and maintaining high-quality consumer experiences across all touchpoints.

Qualifications****

• Bachelor’s degree or equivalent experience in business, Marketing, Sales, or related field.

Experience & Skills**

• 2–4 years’ experience in FMCG, e-commerce, sales, or commercial roles

• Exposure to D2C, delivery platforms, or digital commerce advantageous

• Strong execution and operational management capability

• Strong collaborator coordination and communication skills

• Ability to manage multiple priorities and timelines

• Strong analytical and problem-solving capability

• Interest in digital, consumer experience, and emerging trends

• Build strong understanding of DTEU consumers, occasions, and market trends to identify growth opportunities

• Plan and implement DTEU initiatives (campaigns, gifting, bundles, events, and experiences) to drive NSV

• Manage end-to-end operations including order fulfilment, stock coordination, and delivery performance

• Ensure excellent product availability, clear communication, and consistent execution across all platforms

• Deliver high-quality, flawless, and premium consumer experiences across all touchpoints

• Collaborate cross-functionally and manage external partners to ensure aligned and efficient execution

• Track and optimise performance across key metrics (sales, conversion, service levels, return on investment)

• Manage budgets, monitor cost efficiency, and ensure accurate reporting and governance