Qualifications & Experience

• 5–8 years’ experience in FMCG sales or Modern Trade account management

• Proven experience managing supermarket chains and large retail accounts

• Strong understanding of merchandising and trade marketing

• Demonstrated ability to drive distribution expansion and revenue growth

Key Skills & Competencies Strong negotiation and relationship management skills; commercial and analytical thinking; ability to lead field teams; operational discipline; data-driven decision-making; strong communication and stakeholder management skills.

a) Key Accounts ManagementManage and grow relationships with national supermarket chains and regional retail outlets, ensuring account retention and long-term commercial partnerships. b) Sales Growth & Distribution Expansion Identify and onboard new Modern Trade outlets within assigned territories to drive market penetration and revenue growth. c) Retail Execution & Merchandising Leadership Lead and supervise Sales Representatives and Merchandisers to ensure strong in-store execution, shelf visibility, and brand presence. d) Order Management & Planning Alignment Ensure timely and accurate order capture to support production and warehouse planning, maintaining optimal stock levels. e) Market Returns & Operational Discipline Monitor product returns, reduce wastage, track GRNs, and resolve delivery discrepancies to maintain operational efficiency. f) Reporting & Performance Monitoring Prepare performance reports and provide actionable commercial insights to management to support strategic decisions.