Key Responsibilities

Manage and grow MedPrime social media platforms including TikTok, Instagram, Facebook, and LinkedIn.

Create engaging content including graphics, videos, reels, captions, and promotional campaigns.

Plan and schedule daily social media posts.

Run paid advertising campaigns on Meta, TikTok, and Google platforms.

Respond to online inquiries and convert leads into admissions.

Monitor social media trends and implement viral marketing strategies.

Capture and edit photos/videos for marketing purposes.

Design posters, flyers, and promotional materials.

Track campaign performance and prepare monthly reports.

Maintain brand consistency across all digital channels.

Collaborate with the admissions and academic teams during intakes, graduations, and events.

Qualifications & Requirements

Diploma or Degree in Marketing, Communication, Journalism, ICT, or related field.

Experience in social media management and digital marketing.

Skills in Canva, CapCut, Adobe Creative Suite, or similar editing tools.

Knowledge of Meta Ads Manager, TikTok Ads, and Google Ads is an added advantage.

Excellent communication and content-writing skills.

Creative mindset with strong attention to detail.

Ability to work under minimal supervision and meet deadlines.

Photography and videography skills are an added advantage.

Key Skills

Social Media Marketing

Content Creation

Graphic Design

Video Editing

Lead Generation

Copywriting

Branding & Campaign Management

Analytics & Reporting