HealthX Africa makes high quality primary health care and wellness accessible, affordable, convenient and equal. We use the power of digital technology to reach every user with quality primary health care services wherever they are, whenever they want, and as often as they need. We believe you should have the power to make the best health and wellness decisions for yourself and your family, not driven by cost or fear, but by what you need. Be it preventive, promotive, curative, or rehabilitative primary health care, we strive to be your constant and trusted partner on your health and wellness journey, and to support you in achieving your dreams and aspirations for yourself and your family.Job role Develop and execute digital marketing campaigns across social media, website, email, SMS, and WhatsApp. Create engaging content including graphics, reels, videos, blogs, and campaigns. Manage HealthX's digital communities and build meaningful engagement. Plan and optimize Meta, Google, and other paid advertising campaigns. Support product launches, partnerships, activations, and brand campaigns. Monitor campaign performance and provide actionable insights to drive growth.  Qualifications Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Minimum 2 years' experience in digital marketing or content marketing. Strong copywriting and storytelling skills. Experience managing Meta Ads and Google Ads. Knowledge of SEO, Google Analytics, and content management systems. Creative thinker with excellent attention to detail.